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Lupo Digital Growth Blog

Understanding CRM System Functions: What Matters for Your Business

Posted  by Glenn Miller  on 16 June 2025

As customer expectations evolve and digital transformation continues to reshape how businesses operate, the systems that manage customer relationships must also adapt. At the heart of this evolution lies the Customer Relationship Management (CRM) system—a strategic tool that centralises customer data, streamlines processes, and fosters stronger, more meaningful engagement across the entire customer journey.
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CRM Features That Can Significantly Improve Your Sales Funnel

Posted  by Glenn Miller  on 9 June 2025

The sales funnel is the backbone of any revenue-generating function. It maps the journey from initial contact through to customer acquisition, and its effectiveness can dictate the success of an entire organisation. As businesses seek more efficient ways to manage this journey, Customer Relationship Management (CRM) systems have become essential tools—transforming not only how sales pipelines are structured, but how they perform at every stage.
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Top CRM Features Every Business Should Have in 2025

Posted  by Glenn Miller  on 5 June 2025

The role of Customer Relationship Management (CRM) software has evolved significantly, becoming a central pillar of business operations, customer engagement, and data-driven decision-making. As businesses move into 2025, CRM platforms are no longer just tools for managing contacts—they are intelligent ecosystems that drive automation, improve customer experience, and facilitate growth.
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5 Essential HubSpot CRM Features Every Sales Team Should Use

Posted  by Glenn Miller  on 20 March 2025

In today’s fast-paced sales environment, leveraging Customer Relationship Management (CRM) tools is no longer optional—it is essential. CRM platforms provide sales teams with the ability to streamline operations, nurture leads effectively, and close deals faster. Among the many CRM solutions available, HubSpot CRM stands out as an industry leader, offering powerful automation, reporting, and integration capabilities that drive business growth.
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