Lupo Digital Growth Blog

Glenn Miller

Glenn Miller
An exceptionally experienced digital marketer, proactive and future-forward thought leader, I deliver exceptional customer experiences, industry leading digital strategy and superior marketing results.
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Recent Posts

Lupo Digital Inbound Marketing Blog Series [Part 2]

Posted  by Glenn Miller  on 18 March 2019

 

The Inbound Marketing Blog Series:

Steps of Inbound Marketing [Part 2]

The inbound marketing process can be divided into four steps:


Each of the four steps have specific tactics associated with them. Here we examine those tactics more closely - these are Lupo Digital’s view of each steps and the tactics:

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Guide to Ideal Buyer Personas and Creating Yours Blog Series [Part 1]

Posted  by Glenn Miller  on 13 March 2019

The 'Ultimate guide to ideal buyer personas and creating yours' Blog Series:

Target Buyer Personas

Sometimes referred to as Marketing Personas. If you were standing in front of your ideal customer about to ‘sell’ to them, can you picture and can you describe exactly what they look like?
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Lupo Digital Inbound Marketing Blog Series [Part 1]

Posted  by Glenn Miller  on 8 March 2019

The Inbound Marketing Blog Series:

Introduction to Inbound Methodology and Inbound Marketing [Part 1]

 

‘Inbound’ Marketing - A Methodology

 Inbound is a methodology connecting ALL of your digital sales, marketing and customer service activities and tactics to grow your business with more of the right traffic and leads, produce and retain more customers and increase ROI.

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