Lupo Digital Growth Blog

Lupo Digital Inbound Marketing Blog Series [Part 1]

Posted  by Glenn Miller  on 8 March 2019

The Inbound Marketing Blog Series:

Introduction to Inbound Methodology and Inbound Marketing [Part 1]


‘Inbound’ Marketing - A Methodology

 Inbound is a methodology connecting ALL of your digital sales, marketing and customer service activities and tactics to grow your business with more of the right traffic and leads, produce and retain more customers and increase ROI.

Read More  [fa icon="chevron-circle-right"]

3 Steps For Putting Together A Successful Student Nurturing Plan

Posted  by Michael Wolf  on 2 May 2017

The inbound marketing methodology is the most effective way to attract prospective students to your RTO. Traditional means of marketing simply aren’t working anymore, and we no longer respond to interruptive, old school marketing techniques.

Read More  [fa icon="chevron-circle-right"]

Four Things Every RTO Should Avoid When Nurturing Leads

Posted  by Michael Wolf  on 10 April 2017

Lead management is an integral part of your RTO’s inbound marketing strategy. It allows you to track interactions with prospects, providing a clear view into when and how they converted. 

Lead management also means you can review what is and isn’t working when it comes to nurturing leads; providing you with a platform to create effective and successful marketing campaigns. Unfortunately, all this can be jeopardised by a few wrong moves.

Read More  [fa icon="chevron-circle-right"]