Lupo Digital Growth Blog

Lupo Digital Inbound Marketing Series [Part 4]

Posted  by Glenn Miller  on 23 April 2019

The Inbound Marketing Blog Series:

Measuring Success In (Inbound) Marketing [Part 4]

Inbound marketing is data-driven. Just about every aspect of inbound can be measured and analysed. Now, with the advent of big data, there’s an even greater drive to measure a myriad of quantifiable variables.

However, to get the most from an inbound campaign, you have to focus on measuring the rights things – metrics that can help identify and fine-tune underperforming assets for greater impact.

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Lupo Digital Inbound Marketing Series [Part 3]

Posted  by Glenn Miller  on 2 April 2019

 The Inbound Marketing Blog Series:

The Elements (Tools and Tactics) of Inbound Marketing [Part 3]

Inbound marketers use a range of resources and tools to work their magic. The following are some of those tools and tactics, integral to a successfulInbound Digital Growth or Marketing Strategy.

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Lupo Digital Inbound Marketing Blog Series [Part 1]

Posted  by Glenn Miller  on 8 March 2019

The Inbound Marketing Blog Series:

Introduction to Inbound Methodology and Inbound Marketing [Part 1]

 

‘Inbound’ Marketing - A Methodology

 Inbound is a methodology connecting ALL of your digital sales, marketing and customer service activities and tactics to grow your business with more of the right traffic and leads, produce and retain more customers and increase ROI.

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