Lupo Digital Growth Blog

The Power of Blogging

Posted  by Michael Wolf  on 16 February 2018

Does your company need a blog? The answer is most definately yes. Here's the reason why.

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Is Strategic Blogging The Key To Attracting New Students To Your RTO?

Posted  by Michael Wolf  on 8 February 2017

Today’s millennial students are actively engaged by compelling content. Strategic blogging is one way of providing them with the content they are looking for and attracting new students to your RTO. One benefit of strategic blogging is that it positions you as a thought leader in the educational space. The more your blog posts are read and shared, the stronger your position as an expert will become.

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How To Build An Inbound Marketing Team: Interview Questions

Posted  by Michael Wolf  on 19 January 2017

More and more small- to medium-sized businesses are using inbound marketing to grow their businesses. To do this effectively, your Registered Training Organisation (RTO) needs an inbound marketing team that understands digital marketing and all the techniques and tools that will ensure your inbound marketing strategy is a success. To find the right people, use these key questions when you interview potential inbound marketing team candidates:

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