As times change, so does people's needs. It always cost company's big bucks to keep all their contacts in a CRM, regardless of their purpose. HubSpot has recognised this, and has translated this into your CRM's contacts.
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As business leaders, we speed on through our days pushing the boundaries, harder, faster, leaner and more efficient than we did a minute ago. Success is driven by attitude, and attitude is usually implied and representative of an individual. In business, power and scale cannot result from individual alone, but rather the success is a direct result of the sum or the parts being greater than the whole.
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Let's be real... As a marketing manager, what are the actual key pain points you face every day? Monday.com, Asana, Trello, etc. all throw their stories in their marketing at you - but does it feel like they get you and your struggles within Marketing Campaign Execution? I certainly don't feel like they do... Here's the key pain points on my list, maybe you as a fellow marketing manager can relate?
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Working in Bondi Junction, and while walking the streets now in a COVID-19 world, you can't help but feel for shop owners on the strip. Having relied on mostly foot traffic from tourists and Bondi beach bums up till now, the pivot from walks-ins to log-ins has not only changed the customer buying process dramatically, but the buyer mindset itself.
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