Lupo Digital Growth Blog

Is Your Prospecting Falling On Deaf Ears?

Posted  by Michael Wolf  on 23 July 2019

In order to attract the right target market to your organisation’s content, you need to use terms and phrases your prospect understand and relate to. The language should be easily readable, engaging and it should address both their needs and challenges. If your inbound marketing content is aligned with their interests, you’ll naturally attract inbound traffic that you can convert and close. So how do you go about doing this? In this blog post we’ll explore a few key ways you can increase engagement.

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Three Common Marketing Strategy Mistakes Most Organisation's Make

Posted  by Michael Wolf  on 18 July 2019

 Marketers often find themselves pushed for time and resources, and mistakes only exacerbate these issues. That’s why it’s important for your organisation to have an experienced and efficient marketing team to maximise ROI with a limited time frame and marketing budget. But remember: even an experienced marketer makes mistakes.  

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Streamline Your Marketing With These HubSpot Tools

Posted  by Michael Wolf  on 7 July 2019

Your organisation has embraced inbound marketing - you now need an all-in-one platform with tools for marketing, customer acquisition and customer service designed to work together to make you excel. 

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